Jason Cheng
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City and County of Denver Advisory Services

 

City and County of Denver Advisory Services

 
 

overview

The City and County of Denver’s Department of Public Works (DPW) underwent a restructuring in 2017 to become the Department of Transportation and Infrastructure (DOTI). Subsequently, the department sought to develop new plans and programs to enhance its transportation service offerings to the public. As part of the process, I supported the development of two deliverables:

  • A mobility hubs guide to develop the strategy and implementation of the City and County of Denver’s mobility hubs system

  • A white paper to guide the City and County of Denver’s development of a new transit advertising and public space amenities program

process

For the following deliverables, I was in charge of the following:

Mobility Hubs Guide

  • Supported the development of the mobility hub site evaluation framework by developing criteria and key benchmarks/thresholds

  • Supported the design and copyediting of the final deliverable

Public Space Amenities and Advertising White Paper

  • Conducted a landscape assessment of existing City and County advertising programs and regulations

  • Researched and analyzed public space amenities and advertising programs in other peer cities in the US (Atlanta, Chicago, Minneapolis, Los Angeles, San Diego, Seattle, Washington DC)

  • Developed recommendations regarding key components of a new transit advertising program including placement and design, social equity, content and messaging, data standards, procurement, and service level agreements

result

The mobility hubs guide and white paper are being considered by DOTI for implementation.